TCL S52 Series 40" Full HD LED Smart TV

· TCL S52K Series combines a slim contemporary design, HDR Picture quality and the most advanced Smart TV system ever: Android TV. · Designed for those who do not want to compromise between elegance, image quality and easy access to the content they love, the TCL S52K Series will let all members of your family enjoy their favourite content. · TCL S52K Series provides a smarter viewing experience. Watch blockbuster movies, stream apps and enjoy multiplayer games. And with Google Assistant* built-in, you can do more, and faster. Ask it questions, discover the best contents, and control smart devices around your home - with just your voice. HDR : enhanced contrast, colours and details HDR expands the range of both contrast and colour significantly. HDR reproduces accurately light and dark shades with precise colours and more detailed images. Enhance contrasts with Micro Dimming Micro Dimming uses smart technology to analyse your TV image, ensuring enhanced picture quality and an unrivalled visual experience. See how local dimming is applied via over one hundred separate zones to fine tune movies and TV, resulting in brightness and contrast levels to suit every scene. Make your TV sound richer than ever with Dolby Audio Sound matters when watching TV, whether you love to catch the latest box sets, sports events, or social media videos. TCL's TVs feature Dolby Audio technology, which guarantees high sound quality, placing viewers at the centre of the action every time. Accept no limits to your entertainment with TCL's Android TVs TCL's AndroidTV comes with Google Home and Assistant as part of the package. Find the latest movies, check football scores, or control home lighting – all without missing a moment of the show you're watching. Use apps on the big screen, switch tasks, and manage accounts seamlessly. With Android, it's easy. Say hello to your Google Assistant TCL's AndroidTVs come with Google Assistant built in. Issue commands, ask questions, and Assistant will deliver. It will even learn your preferences, helping to recommend your next favourite show. From the latest releases to controlling home lighting, Assistant does it all. Google Play Store. The apps you love, now on your TV! With the Google Play Store for Android TV, whatever you're into—from Netflix to YouTube to tons of games—there's an app you're sure to love. All the apps you need for cinema, sport and video can be downloaded from the Google Play Store. Watch YouTube in HDR quality With YouTube, you can see what the whole world is watching, from the most popular music videos to the video games and popular entertainment programmes, via the news and much more. Subscribe to the channels you line, share with your friends and watch on any device. And now, available in HDR quality. Watch Netflix in HDR quality Netflix is one of the largest Internet TV channels in the world, with a range of programmes designed to have something for everyone. Watch programmes scheduled just for you, including Netflix original series and award- winning films and documentaries. Now available in HDR quality. Slim & narrow design Slim frame conveys a hint of beauty and serenity greater than you have imagined. Simple and elegant, it perfectly combines function and thinness design in practice.